Marketing Officer at AutoXpress Ltd

Date Posted: Feb. 24, 2021, 12:13 p.m.

Job Description

Job description


The position is responsible for assisting the Manager - Marketing in developing, planning, implementing and monitoring the marketing strategy of the business as agreed with the Head of Marketing and Chief Commercial Officer.


This position is also responsible for increasing awareness of the AutoXpress Retail and Corporate brand activity and promotions, in conjunction with assisting the teams in any marketing related requirements within Kenya, Tanzania, Rwanda and Uganda. In this capacity the incumbent liaises with regional retail and country heads to understand their local needs and ensure execution.



Marketing Strategy

Plan, develop, implement, analyze and evaluate the marketing strategy i.e. campaigns, events and PR of AutoXpress. Developing, delivering and reporting on marketing and communications strategies for the organization.

Recommend opportunities to be incorporated in the marketing strategy and plan based on the Company’s objectives and current trends

Plan, develop, implement, analyze and evaluate the retail marketing strategy i.e. campaigns, events, branch marketing activities

Develop campaign budgets in line with the Company’s and Supplier brand requirements

Work closely with supplier brands on retail campaigns

Undertake continuous analysis of campaigns and develop reports at the end of every campaign

Undertake continuous analysis of competitive environment and consumer trends

Retail Marketing Branch Support

Work closely with the senior retail management team to define marketing materials and programs

Working closely with the Company’s retail teams; enabling them to meet their objectives by providing them with appropriate tools, marketing materials, presentations and merchandise

Identify merchandise item opportunities and undertake inventory management of merchandise items

Graphics design

Design and implement artwork that contributes to the communication and business strategies of AutoXpress.

Work in conjunction with the Creative Designer for creation of artwork, photo, video and layout designs used for advertising, broadcast and web communication

Work with the Creative Designer to ensure department goals are met

Ensure delivery of high quality marketing materials and services from suppliers consistent with the AutoXpress brand

Maintain Brand Equity

Manage and maintain branch branding in accordance with the corporate CI manual, and in collaboration with suppliers and the marketing team.

Maintain and adhere to the brand identity manual

Apply supplier brands as specified by the relevant brand manuals where applicable 

Maintain branch signage and liaise with suppliers for brand application



Knowledge of franchising and franchise marketing, automotive retail advantageous.

Creating and innovating

Learning and researching

Entrepreneurial and commercial thinking

Planning and organizing

Motivated to achieving organizational and personal work goals and objectives

Team player


Bachelor’s degree in commerce, business or related field with a marketing option from a recognized university

At least 4 years’ experience as a marketing officer in our organization or at least 2 years’ experience at the same level in a marketing field

Have graphic design skills including basic knowledge of software packages like corel draw, adobe illustrator or equivalent

Computer literacy and especially in MS Office applications.


Degree qualifications

Bachelor of Science (BS)

How To Apply

Interested and qualified candidates should make their applications via AutoXpress Ltds career page using the link

Apply for this Job Now

Related Jobs

Direct Sales Executives

Sheer Logic Management Consultants (SLMC) was incorporated in 1997 as a limited liability company whose overall aim is to provide Human Resource consultancy and training services to a diverse set of industries and economic sectors; both private and public.

sales & marketing Nairobi, Kenya May/29/2022

Sales & Debt Collection Officer

They seek to recruit a Sales & debt collection officers who will monitor, collect and manage delinquent portfolio and return the accounts to performing status, reduce slippage into NPL (non-performing loans) and/or recover entire outstanding accounts as well as fulfil any other duty assigned by the Supervisor.

sales & marketing Nairobi, Kenya May/15/2022

Direct Marketing Executive Job (40k)

Our client is a global E-Commerce company who seeks to recruit a qualified Direct Marketing Executive who will be in charge of promoting products, services and brands to an audience of both existing and potential customers. The direct marketing executive will help increase sales by raising the profile of the business, through targeted promotional marketing campaigns and strategies.

sales & marketing Nairobi, Kenya May/15/2022

Account Assistant Job (35k)

Our client is an e-commerce platform with a distribution solution to serve the market in deep rural areas. They seek to hire an Account Assistant who will be keeping financial records updated, preparing reports and reconciling creditors and debtors.

sales & marketing Nairobi, Kenya Apr/16/2022