The role will include the following:-
Execute plans that shall grow and maintain the Brand Equity for the various platforms within the group.
Design overall long-term and short-term Brand Strategy and Brand Plans for approval and execution.
Be the critical link between the brand trade activities and internal organization planning processes and communication.
Cross-functional internal coordination on matters of brand management
Key custodian of all brand communication.
Manages and executes internal cross-promotional activities across Radio, Television, and Digital.
Establishes and executes strategic partnerships with other organizations in the Public and Private sector for the purpose of building on the RMS Brands’ Equity.
Economic management of agreed brand budgets for the year.
In coordination with the Station Heads, Develop and Implement Trade Marketing Activities for Radio as well as television
Implements systems and processes to monitor brand performance
Skills and Personal Attributes
Very good planner
Ability to make quick decisions
Commercially minded and an Intelligent risk taker
High levels of integrity
Influential without authority
Broad business thinker
Strong interpersonal skills
Must have excellent communication & writing skills
Must have strong analytical skills
Understand Media Laws & Media Ethics
Must be self-driven, assertive, punctual & organized
Must be a team player, dynamic & able to work under demanding circumstances
Demonstrated professional approach and appearance including enthusiasm, drive, commitment, honesty, trust, and loyalty
Keep abreast of evolving trends through continuing professional education in the area of digital platforms
Academic and Professional Experience
University Graduate in Communication, Media, Public Relations or a related field from a recognized University
Demonstrated knowledge and capacity in matters brand.
Two years’ experience working in the areas of journalism, marketing, sales, or public relations, in a media house.
If you qualify, please send your application and resume to [email protected] and quote ref number as the email header.
Address application to: THE RECRUITMENT TEAM
ROYAL MEDIA SERVICES
PO BOX 7468-00300
NAIROBI
Only shortlisted candidates will be contacted.
Apply for this Job NowRoyal Media Services Limited is recruiting for the position of Digital Research Analyst. We are looking for an experienced and passionate digital marketing analyst to support our functions and brands across the group. Reporting to the Marketing Director, your responsibilities will include closely monitoring and tracking online marketing trends, collecting and analyzing data, developing campaign strategies, optimizing and reporting online campaign performance, monitoring client campaigns online, developing required reports and communicating with clients to help them better understand our brands’ audiences and performance.
Royal Media Services Limited is recruiting for the Digital Video Producer position. We are looking for a trained creative Digital Video Producer with great creative, production, and organizational skills. The job holder is expected to be highly creative, digitally savvy, passionate about the online space, and bearing great attention to detail. He/she must possess a clear understanding of the overall content production process.
Royal Media Services Limited is seeking to recruit a highly qualified person for the above position. Reporting to the Marketing Director, the job holder will be responsible for the creation of wholesome, appealing, and exciting content across the RMS brands’ social media pages, for the purpose of creating demand for the said brands, within our online target audience. He/she will promote all online & traditional platforms in a bid to grow the market share & maximize revenue.
Royal Media Services Limited is recruiting for the Transmission Controller position. We are looking for an experienced Transmission controller to support our Digital Function. Your responsibilities will include ensuring accurate, effective, and smooth management and running of all transmission on Royal Media Services Online Livestream channels.