TTS SSA Public Sector Sales Head

Date Posted: Feb. 13, 2022, 10:29 a.m.


Job Description

Job Purpose:

Create and execute the TTS strategy for the Public Sector in SSA.

The digital policy reforms, infrastructure visions and wider emphasis on citizenship engagement, has proven there is a tremendous opportunity to grow the Public Sector business in SSA.

Citi is looking for a highly motivated individual responsible for leading the regional TTS Public Sector sales growth strategy, origination focus and advisory across Sub-Saharan Africa.

Working with TTS Global/Regional TTS Solution Sales Specials and Product Sales consultants, the TTS Public Sector sales head position will drive revenue realisation, retention, cross sell expansion and attrition management.

Responsible for driving deals through completion to ensure ramp-up of new revenue expected, retention of existing revenue and to manage, report and execute-on any further attrition across the PS client portfolio.

Act as the client advocate in managing the Citi network countries to ensure best-practice sharing, client satisfaction and wider product relevance and commercialisation against specific and growing trends of the PS.


Key Responsibilities:

Drive Revenue Realisation through Cross Sell and partnership with TTS Business Units.

Utilising the agreed TTS scorecard goals, establish monthly origination, wins, pipeline, and revenue growth KPI’s across SSA against the agreed target market coverage names.

Create account plans against Citi’s 11 SSA markets detailing wallet sizing opportunity, revenue ramp-up analysis, revenue attrition forecasts, and a calling plan together with relationship teams and local CCO-level contacts.

Ensure consistent, professional delivery of all TTS sales management disciplines including: call reports, lead generation, pipeline management, implementation acceleration, plus TTS relationship reviews.

Develop deep understanding of Public Sector specific segments (Central Banks, Ministry of Finance, etc) in each country, leading to a robust grasp on the competitive environment.

Improve SSA’s specific marketing material for Public Sector clients, leveraging regional industry themes, landscape regulatory changes, solution packages used elsewhere as best-practice and wider advisory.

Showcase monthly revenue analysis, preparing summaries and forecasts communicating findings to TTS Sector Heads, Relationship Management teams and relevant TTS partners.



Generate Citi’s response to the changing expectations and priorities of Governments.

Ensure alignment, understanding and wider response commercialisation to the changing priorities of Governments across SSA including, but not limited to, the following:

ICT Investment – assist with information access, data monitoring, visibility, cyber protection.

Digital Policy Adoption – automation, reconciliation, real-time connectivity, and infrastructure upgrades.

Increased Accountability – financial integration, corporate best-practice share, treasury future-proofing.

Digital Identification – collaborate with global Citi teams leveraging best-practice from other regions.

Deepen Citizen Engagement – link TTS-tools to citizen service scalability, regulations for a digital economy

Diversify revenue income – new stream exploration, new markets (AFCFTA), and easier tax payments.

Regulatory advancements – sharing insight, regulatory reform, socialise key decision effectiveness.

Procurement priorities – maximise new objectives with supplier management, for supply-chain finance opp’s

Utilise Capacity Building (Training, Cyber Resilience) and Consultation (Best Practices, Innovation) as a tool for origination through market-sharing insight (events, webinars).

Ability to connect and align Governments with different ecosystems, socialise Citi’s last mile payments and collections strategy and access alternate networks.


Concentrate on Current and Evolving Sub-Sectors of the Government

Aligning to Citi’s target market criteria, develop a strategic approach concentrating on the following:

- Ministries, SOE and Govt Agencies

- Pension Funds

- Infrastructure / Govt Intervention

- Central Treasury Departments

- Development Banks

- Revenue Collection Agencies

Central Bank coverage will continue under Citi’s Financial Institution (FI) division and the Donor / Non-Profit coverage will continue under the Citi Global Subsidiaries Group division.

Create more alignment to limited interaction with local governments – especially Pension Funds – where specific countries have not been able to show significant growth.


Develop new digital-impact strategy against developing themes:

Digital Reform – help to address the legal, policy and regulatory bottlenecks limiting the development of the digital economy and economic value. Create value through understanding and advisory best- - - -practice.

Digital Investment – explore the TTS role in wider Smart-strategies, align on all Government Visions and Digital Policies, alignment on Government-to-citizen engagement, and integrate with Cyber Security concerns.

Digital Collaboration – assist with Private Sector partnerships and idea exploration, utilize the Citi network with Development Agencies, push to liaise better with the U.S. agencies investing and collaborating across SSA.

Stronger alignment to Citi’s Innovation-Focus (including Innovation Labs) through network alignment, best-practice sharing, product deep-dive reviews and investment opportunities.

Focus on emerging ESG-related themes with Governments and impact-investing, align on core strategies for inclusive finance and collaborate with relevant agencies to explore where TTS can be more participatory.


Drive the Service Quality Process at the client level

Be the client advocate to ensure client issues are addressed promptly working with partners in client delivery and operations and utilise client forums such as Client-at-Risk and Deal-at-Risk to facilitate resolution where necessary.

Be responsible for driving superior TTS client satisfaction, providing client feedback on product, process and service needs to the wider TTS partnership tracking accountability and change where needed.

Take ownership, lead and track specific customer issues/problems including pricing and billing issues and work with the customer and internal departments until issues are resolved.

Responsible for driving quality, compliant presentations and RFP-responses across PS SSA



10+ years of African Government or Government-related experience, advisory or collaboration.

Experience preference with Ministry of Finance and Treasury departments.

Must have strategic transformation and planning experience, preferably with digital policy development.

Familiarity with Public Sector organisational construct, engagement and landscape in SSA.

Experience with a geographically dispersed and complex matrix organisation.

Proven experience in delivering results and meeting/exceeding sales targets.

Risk assessment/credit experience (preferred) and analysis of product metrics and balance sheets is positive.

Proven interaction / credibility with seniors within organisation (e.g. Govt Officials, CFO, Directors).

Experience with presentation standards, RFP-responses, proposals, persuasive marketing.



English and French fluency preferred

Public speaking and persuasive writing to multiple people / groups is required.

Knows how to “leverage the network” and interact professionally with colleagues from all divisions.

Strong and demonstrated, communication, influence and negotiation skills.

Knowledge of cash management and trade products (vanilla/complex);

“Can do” attitude, dynamic, high energy levels with strong initiative.

Committed, trusted team player with the ability to interact with Relationship Managers, Unit Heads, Operational hubs, Credit Chain, EMEA coverage/sales teams.

Self-starter, Adaptable, Team player.

Proven ability to deliver and exceed on stretch goals.

Multi-cultural exposure.

Motivating team members.

Knows how to leverage a global organisation



Minimum - University Degree;

Treasury certifications preferable;

Graduate or post graduate studies in public policy / development


How To Apply

Interested and qualified candidates should make their applications through Citi's job portal using the link Jobs at Citi

Apply for this Job Now

Related Jobs

APA Life Assurance

Business Development Officer

APA Life Assurance careers, APA Life Assurance salaries. 2023 Job vacancies at APA Life Assurance for Business Development Officer in Kenya. Apply today.

banking & insurance Nairobi, Kenya Nov/30/2023

Claims Officer

Britam careers, Britam salaries. 2023 Job vacancies at Britam for Claims Officer in Kenya. Apply today.

banking & insurance Nairobi, Kenya Nov/30/2023
Jubilee Insurance

Pension Administrator

Jubilee Insurance careers, Jubilee Insurance salaries. 2023 Job vacancies at Jubilee Insurance for Pension Administrator in Kenya. Apply today.

banking & insurance Nairobi, Kenya Sep/27/2023
CIC Insurance

Underwriting Assistant - Mombasa Branch

CIC Insurance careers, CIC Insurance salaries. 2023 Job vacancies at CIC Insurance for Underwriting Assistant - Mombasa Branch in Kenya. Apply today.

banking & insurance Nairobi, Kenya Sep/18/2023