DESCRIPTION
The jobholder is will develop and implement Bank’s Mobile-First Digital strategy and ensure the Bank has an excellent go-to–market strategy for all Mobile Channels to increase penetration & utilization, and reduce churn on the Bank’s Mobile Channels across the market segments. Additionally, they will consistently create differentiated Mobile-First offerings through innovation and partnering to grow the Bank’s profitability and to deliver on strategic objectives.
Key Responsibilities
Develop the Bank’s Mobile-First Digital strategy for Kenya liaising with the Head of Digital.
Design, create, deliver and maintain a robust Mobile channel offering with intuitive digital customer journeys that effortlessly increase conversions/transactions, improve experience, generate revenue and lower cost to serve.
Liaise with Corporate Communications/Retail/Commercial/Corporate Business Units for Mobile Channel marketing and rollout of new Mobile channel features, services and experiences.
Reduce transaction costs via innovative Mobile channel products and services to decongest banking halls.
Create strategic alliances/partnership to grow the banks’ market share in its chosen niche.
Define and document Product Papers, Standard Operating Procedures (SOPs), SLAs and Risk Management Frameworks for all Mobile Channel digital solutions.
Work with other support units i.e. Retail/Commercial/Corporate Business Units, Operations, Risk Management, Product Development, Fincon, Operations and IT to maximize products’ ROI/RO.
Perform other duties as may be assigned by the Head of Digital.
REQUIREMENTS
Qualification
A good first degree in any discipline or equivalent degree. Relevant Masters’ degree will be an advantage
A recognized professional certification will be an added advantage.
Required knowledge, skills and abilities
Excellent digital products knowledge
Excellent Mass market Customer Sales & Service engagement capabilities
Excellent Digital Marketing skills
Strong Data Analysis skills
Good negotiation /presentation skills
Knowledge & understanding of Retail market
Good Oral & Written communication
Organization and coordination skills
People Skills
Strategic orientation
Initiative/Entrepreneurship/ taking ownership
Analytical Skills/ Problem solving
Self-Management
Interpersonal Skills
Supervisory Skills
Organization and coordination skills
People Skills
Generic Skills
Strategic orientation
Initiative/Entrepreneurship/ taking ownership
Analytical Skills/ Problem solving
Self-Management
Interpersonal Skills
BENEFITS
Competitive renumeration package
Interested and qualified candidates should make their applications to Access Bank via their career portal using the link Jobs at Access Bank Kenya
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